On three Sundays in February, precious racehorses from all over Europe and international jockeys compete in front of 35,000 thrilled residents, visitors, and celebrities. The WhiteTurf races take centre stage on the frozen Lake St. Moritz, but the programme of events also includes entertaining music and art shows, as well as culinary delights.
Every year in June, Art Basel opens its doors to art lovers from all over the world. The most famous of its kind, the fair has been dubbed the “Olympics of Art” by the New York Times. While Le Monde has considered it “the best”, the Frankfurter Allgemeine Zeitung has noted that it celebrates art in its best form. And to Vogue Magazine, Art Basel is the most beautiful temporary art museum of the world.
Initiated 70 years ago, the Locarno Film Festival has long since claimed a secure spot among the few globally relevant film festivals. Every year in August, the town turns into the art film capital of the world. Thousands of aficionados and representatives of the industry travel to Locarno to indulge their passion for the silver screen and to enjoy cinema in all of its facets.
When Olympic champions line up against world champions, athletics legends and talents. When 25,000 fans barely dare to blink for fear of missing the narrow outcome of a close finish, the record jump, or the new world leading throw. When athletes and spectators are under the spell of that unmistakable Letzigrund buzz, Weltklasse Zürich is underway.
The Omega European Masters is one of the most prestigious and most traditional European professional golf tournaments. The village of Crans-Montana has hosted the renowned tournament in its golf club Crans-sur-Sierre since 1939. Nestled in the heart of the Swiss Alps, the event no doubt boasts the most spectacular venue of the PGA European Tour.